NH Consumer Privacy Act
New Hampshire Data Privacy Act (SB 255)
New Hampshire · RSA 507-H (2024 NH SB 255)
- Status
- In effect
- Took effect
- January 1, 2025
- Applies to
- Controllers/processors meeting thresholds
- Enforced by
- New Hampshire Attorney General
New Hampshire residents can access, correct, delete, and port their personal data, and opt out of targeted advertising, data sales, and profiling used in solely automated decisions. Applies at low thresholds (35,000 residents), so it covers many businesses.
Who is protected: New Hampshire residents
Legal detail
RSA 507-H (SB 255, eff. Jan. 1, 2025); 35,000-consumer or 10,000/25%-revenue thresholds; profiling opt-out for solely automated significant decisions; data protection assessments; AG-only enforcement with 60-day cure (first year).
Key facts
| Jurisdiction | New Hampshire |
|---|---|
| Level | State |
| Strength | Limited |
| Enacted | March 6, 2024 |
| Citation | RSA 507-H (2024 NH SB 255) |
| Private right of action | No, agency enforcement only |
| Penalties | Civil penalties via AG; no private right of action |
| Topics | consumer data privacy · automated decision-making · consumer protection · data retention |
| Agency page | New Hampshire Data Privacy Act — Official DOJ FAQ |
More AI rules in New Hampshire
- NH Deepfake Law (HB 1432) · In effect
- NH Election Deepfake Law · In effect
- New Hampshire HB 1688 (state-agency AI limits) · In effect
- New Hampshire HB 143 (AI chatbot child-safety) · In effect
- Cease-and-Desist Order to Life Corporation over AI voice-clone… · In effect
Related consumer data privacy rules elsewhere
- Vermont Data Broker Law (H.211) · Enacted (not yet in effect)
- Chatrie v. United States (Fourth Amendment protection for location… · Blocked / in litigation
- House Bill 2512 — Banning surveillance pricing by rideshare companies · Proposed / pending
- Kids Internet and Digital Safety Act (KIDS Act) (H.R. 7757) · Proposed / pending
- Maine LD 61 (employer surveillance disclosure & prohibition) · In effect
- Washington SHB 1672 (employee monitoring notice, ADS restrictions, emotion AI ban) · In effect
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