ND HB 1167 (political ads using AI to impersonate must say so)

North Dakota AI Political Advertising Disclaimer Law (HB 1167)
North Dakota · N.D. Cent. Code ch. 16.1-10; 2025 N.D. Laws (HB 1167)

Status
In effect
Took effect
August 1, 2025
Applies to
Persons, candidates, political committees, and political parties that create or distribute covered political advertising or communications using AI to impersonate a human.
Enforced by
North Dakota election/corrupt-practices enforcement (Secretary of State and state prosecutors); North Dakota courts.

North Dakota now requires a clear disclaimer on political advertising or communications that use artificial intelligence to visually or audibly impersonate a real person. Covered content must display the statement 'THIS CONTENT GENERATED BY ARTIFICIAL INTELLIGENCE.' The requirement targets AI impersonations in political video, audio, and images, and does not apply to ordinary tools like spell-check, grammar correction, or stylistic editing.

Who is protected: North Dakota voters and the individuals who could be impersonated by AI in political communications.

Legal detail

HB 1167 added a new section to N.D. Cent. Code ch. 16.1-10 (corrupt practices) requiring a 'THIS CONTENT GENERATED BY ARTIFICIAL INTELLIGENCE' disclaimer when AI is used to visually or audibly impersonate a human in political advertising or communications.

Key facts

JurisdictionNorth Dakota
LevelState
StrengthLimited
EnactedApril 14, 2025
CitationN.D. Cent. Code ch. 16.1-10; 2025 N.D. Laws (HB 1167)
PenaltiesNot specified in the disclaimer requirement itself; violations of the corrupt-practices chapter are generally treated as a class A misdemeanor under North Dakota law.
Topicsdeepfakes · election deepfakes · AI disclosure and transparency
Bill textNorth Dakota HB 1167 (Artificial Intelligence Disclosure Statements; ch. 16.1-10)

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